Logitech Korea, a specialist in personal peripherals, today announced that it will be an official sponsor of the 2023 League of Legends Champions Korea Spring (2023 LCK Spring), the largest esports league in Korea.
Logitech has been sponsoring and supporting the LCK since the 2018 LCK Summer Split, and the Spring season marks the sixth consecutive year of the partnership. As an official sponsor, Logitech will support the LCK through a variety of activities to ensure a successful 2023, including advertising on live broadcasts, brand exposure in roll parks, and support for LCK content creation.
The 2023 LCK Spring, which kicks off on April 18, is expected to attract the attention of LoL esports fans with a variety of changes. Beginning this season, the time slots for matches will be changed for viewer convenience. The playoffs will also change to a double-elimination format with a loser’s bracket to make the playoffs more exciting.
“We are thrilled to be working with the LCK, Korea’s premier esports league, again this year,” said Joong-Hoon Choi, President of Logitech Korea. “Based on our five years of experience together, we will continue to support the league’s success.”
“We are grateful to continue our partnership with Logitech this year,” said LCK Secretary General Lee Jung-hoon. “Together with Logitech, we will strive to make the LCK an even more popular esports league.”
Meanwhile, Logitech is sponsoring professional gaming teams participating in the LCK, 고스톱introducing League of Legends-themed gaming gear collections such as the LoL Edition and K/DA Collection, and conducting various activities for League of Legends players in Korea.